People open a name they know
A message from a familiar name is opened within minutes. An unknown number is left unread, reported or blocked, and you pay for messages nobody saw.
Why · Gaming · Italy
A recognised sender name is the difference between a message that is read and a number that is ignored. Here is what changes when gaming messages in Italy arrive as Better.
A message from a familiar name is opened within minutes. An unknown number is left unread, reported or blocked, and you pay for messages nobody saw.
Account verification, responsible play notices and bonus campaigns. These messages often carry money, access or a deadline. The sender name is the only proof your customer has before they act on it.
Messages that look legitimate are treated as legitimate. A recognised sender in Italy attracts fewer complaints, which keeps your messaging healthy month after month.
The name on the SMS should match the app, the email and the receipt. One consistent identity cuts support questions and makes scams easier for your customers to spot.
Send the same message with a number and with your name, then compare the export. The difference in reads and replies is visible, not a matter of opinion.
Sender names are set up for the business that owns them. eXerio does not allow sending as Better without authorisation.
Yes. Customers open messages from names they know, and recognisable senders attract far fewer complaints.
Only the owner of that identity, or a partner with written authorisation. We confirm this before setting it up.
Message our support team on Telegram at @exerioco. Your account is usually open in under five minutes.
Support on Telegram at @exerioco gets you live in under five minutes.