Help centre · Growth teams

Rotating an API key for growth teams

Every channel is saturated except this one. How do I replace a key safely? Create the new key, deploy it, confirm traffic is flowing, then delete the old one. There is no downtime if you do it in that order.

Growth teams
Rotating an API key
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The short answer

Create the new key, deploy it, confirm traffic is flowing, then delete the old one. There is no downtime if you do it in that order.

Why growth teams ask this

Every channel is saturated except this one. It usually surfaces the first time a real list goes out, when onboarding sequences, reactivation and referral invites stop being a plan and become a send.

What it changes for you

Get this right and the outcome is a channel with open rates the others cannot match. Get it wrong and the cost shows up quietly, in messages nobody read and money already spent.

Doing it in the platform

The compose screen shows the segment count, the cost and the sender name before anything leaves, so the decision is made before the money moves.

Getting started

Message support on Telegram at @exerioco. The account is usually open in under five minutes. Then you log in, paste your numbers, write the message, pick the sender name and send.

FAQ

How do I replace a key safely?

Create the new key, deploy it, confirm traffic is flowing, then delete the old one. There is no downtime if you do it in that order.

Is this different for growth teams?

The mechanics are the same. What changes is the volume and the timing, because growth teams mostly send onboarding sequences, reactivation and referral invites.

How do I get started?

Message support on Telegram at @exerioco. The account is usually open in under five minutes. Then you log in, paste your numbers, write the message, pick the sender name and send.

Related pages

Messaging for growth teams

Support on Telegram at @exerioco sets you up in under five minutes.