The short answer
Delivery rate first, then what people did next. A high delivery rate with no action is a copy problem, not a routing problem.
Help centre · Resellers
Measuring an SMS campaign for resellers
Clients want their own sender names and their own numbers. What should I look at afterwards? Delivery rate first, then what people did next. A high delivery rate with no action is a copy problem, not a routing problem.
- Resellers
- Measuring an SMS campaign
- Plain English
- Live in 5 minutes
Why resellers ask this
Clients want their own sender names and their own numbers. It usually surfaces the first time a real list goes out, when client campaigns under separate sender identities stop being a plan and become a send.
What it changes for you
Get this right and the outcome is a margin you control with reporting you can hand over. Get it wrong and the cost shows up quietly, in messages nobody read and money already spent.
Doing it in the platform
The compose screen shows the segment count, the cost and the sender name before anything leaves, so the decision is made before the money moves.
Getting started
Message support on Telegram at @exerioco. The account is usually open in under five minutes. Then you log in, paste your numbers, write the message, pick the sender name and send.
FAQ
What should I look at afterwards?
Delivery rate first, then what people did next. A high delivery rate with no action is a copy problem, not a routing problem.
Is this different for resellers?
The mechanics are the same. What changes is the volume and the timing, because resellers mostly send client campaigns under separate sender identities.
How do I get started?
Message support on Telegram at @exerioco. The account is usually open in under five minutes. Then you log in, paste your numbers, write the message, pick the sender name and send.
Related pages
Messaging for resellers
Support on Telegram at @exerioco sets you up in under five minutes.