Help centre · Schools and universities

Measuring an SMS campaign for schools and universities

Parents and students need the same notice at the same moment. What should I look at afterwards? Delivery rate first, then what people did next. A high delivery rate with no action is a copy problem, not a routing problem.

Schools and universities
Measuring an SMS campaign
Plain English
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The short answer

Delivery rate first, then what people did next. A high delivery rate with no action is a copy problem, not a routing problem.

Why schools and universities ask this

Parents and students need the same notice at the same moment. It usually surfaces the first time a real list goes out, when closures, exam notices and enrolment reminders stop being a plan and become a send.

What it changes for you

Get this right and the outcome is one message instead of a phone tree. Get it wrong and the cost shows up quietly, in messages nobody read and money already spent.

Doing it in the platform

The compose screen shows the segment count, the cost and the sender name before anything leaves, so the decision is made before the money moves.

Getting started

Message support on Telegram at @exerioco. The account is usually open in under five minutes. Then you log in, paste your numbers, write the message, pick the sender name and send.

FAQ

What should I look at afterwards?

Delivery rate first, then what people did next. A high delivery rate with no action is a copy problem, not a routing problem.

Is this different for schools and universities?

The mechanics are the same. What changes is the volume and the timing, because schools and universities mostly send closures, exam notices and enrolment reminders.

How do I get started?

Message support on Telegram at @exerioco. The account is usually open in under five minutes. Then you log in, paste your numbers, write the message, pick the sender name and send.

Related pages

Messaging for schools and universities

Support on Telegram at @exerioco sets you up in under five minutes.